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Wednesday 11 April 2012

Solve the Social Media Dilemma in 5 Ways!

 There are umpteen ways to market without it, but social media has become this gigantic platform, that is single-handedly dominating the marketing world. Twitter, Facebook, Social Bookmarking, Blogging etc, are all integral elements of the fabulous social media set up, but yes, they are time consuming.
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Here are 5 ways through which you might find Social Media Marketing easy

1) Choose the Top 10 blogs
Search for the top ten blogs, within a particular subject, bookmark them and sign up for their mailing list. Subsequently, every day, visit each blog and comment on its latest post. Remember that these blogs should be popular and be garnering good traffic. Hence, by doing this you expose yourself to the industry and hopefully entice others to come to your blog. Make sure that your comments are relevant to the topic and are intriguing.
2) Use Twitter Search everyday
Even if you do not use twitter, using the search facility will help you devise ideas for blog posts and even be updated with the latest trends within your niche. On the website, you will be able to put in certain search phrases, which will display tweets that are relevant to your search. If you do use Twitter, this is an excellent way to track your brand, reply to people, garner new followers etc.
3) Sign up for Social Mention and Google alerts
With these two platforms, you will now have relevant stories and mentions sent directly to your inbox every day. This will save your time on looking else for information that you can tweet, blog or write on facebook about. It is also essential to spot any blogs that may be mentioning your name or brand.
4) Do not worry about the number of followers
If the thought of not having as many followers as your friends or your competitors is wracking your brains, remember than it is not about the quantity, but the quality. I know that a lot of people will be relying on your authority, on the basis of the number of followers of friends that you have. But, in the end, it all boils down to the quality of your tweets or your status updates.
5) Stick to the top three Social Networks
If you are getting nervous over the fact, that you have to set up and maintain a plethora of social media platforms, hold on! Stick to three, such as Twitter, Facebook, or maybe, Tumbler. This way, your information will be more relevant, and your fan base will be loyal, and will not get distracted by having to select which place to follow you from.

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